This graduate track prepares students to lead real estate portfolio strategy across multiple properties. Coursework covers portfolio-level asset management, real estate investment analysis, and the capital planning decisions senior real estate executives make to grow property value.
Graduates leave prepared to direct real estate portfolios, lead asset management strategy, and advise investors or ownership groups on property performance. The one-year, cohort-based format is designed for working professionals ready to advance into senior real estate leadership roles.
BA 019Sales and Sales Management
Building and leading high-performing sales organizations that consistently convert strategy into revenue.
- Sales force structure and territory design
- Personal selling techniques and negotiation
- Sales forecasting and performance management
BA 254Advanced International Advertising
Examining how advertising campaigns are adapted, coordinated, and measured across diverse global markets.
- Cross-cultural message adaptation
- Global media planning and regulation
- Standardization versus localization strategy
BA 787Advertising Management
Managing the planning, execution, and evaluation of advertising campaigns within a broader marketing strategy.
- Campaign objective setting and budgeting
- Agency relationship management
- Advertising effectiveness measurement
BA 826Internet Advertising
Exploring the strategy, technology, and metrics behind advertising delivered through digital and online channels.
- Programmatic buying and ad exchanges
- Search, display, and social ad formats
- Digital campaign analytics and attribution
BA 853Marketing Management
Developing the analytical and strategic skills needed to plan, execute, and evaluate marketing programs.
- Market segmentation and positioning
- Product, price, place, and promotion decisions
- Marketing plan development and control
2
Specialist Courses
5 Courses
REM 615Real Estate Portfolio Strategy
Covers managing strategy across a portfolio of real estate assets.
- Portfolio-level asset allocation
- Balancing asset types across a portfolio
- Portfolio performance benchmarking
REM 659Real Estate Investment Analysis
Covers evaluating real estate investment opportunities.
- Discounted cash flow analysis for real estate
- Evaluating acquisition opportunities
- Assessing investment risk and return
REM 725Asset Management Strategy
Covers managing property value and performance over the long term.
- Long-term asset value planning
- Capital improvement prioritization
- Maximizing asset performance
REM 787Real Estate Capital Planning
Covers planning major capital investment across a real estate portfolio.
- Capital planning for major renovations
- Financing large capital projects
- Balancing capital investment with returns
REM 851Executive Real Estate Leadership
Prepares students to lead real estate portfolios at the executive level.
- Leading a real estate portfolio organization
- Advising investors and ownership groups
- Driving portfolio-wide performance
$60,000
Total Program Cost
Fees are billed per term and are subject to change. Financial aid, scholarships, and flexible payment plans are available to students who qualify.
Explore Financial Aid
Admission requires Bachelor's Degree or equivalent.
01
Submit Your Application
Complete the online application with your basic and academic details.
An admissions advisor reviews your application and any transfer credit.
Receive your decision, complete enrollment, and start your first term.
Apply Now